Fashion Project

My design and photography style lean towards experimental and artistic expressions, using the human body’s inner and outer forms as a theme to explore the connection between various things and humanity. All photography projects are planned and executed by a team that I assemble. As a designer and art director, I not only oversee the creative vision and execution but have also independently handled photography and post-production for several projects to deliver a complete visual narrative.

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Digital Project

Digital projects include my magazine and zine designs, as well as everyday graphic works.

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PR&Event Case

The Event section showcases my comprehensive design of a fashion show simulation and business strategy for Balenciaga as part of my Parsons coursework, covering the entire process from conceptualization to execution. It also highlights the New York fashion show I independently organized as a co-founder, overseeing both creative direction and logistical implementation. The PR section features the annual public relations and marketing strategies I developed for the brand general_experiment, encompassing brand communications, market expansion, and event planning. Additionally, Marie Claire MCHouse represents a real-world project in which I played a key role as an intern, actively contributing to strategic planning and execution to ensure seamless project delivery.

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Image sourced from the internet. Please do not reproduce without authorization.

Seven Zhang

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Fashion Project

Digital Project

PR&Event Case

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